Razzle Dazzle Pickle: Razzle Dazzle Pickle for 'Label Ritu Kumar' : In-Store

This is certainly one of the projects that I am really enjoying and also very excited about.
It's Ritu Kumar after all, and I will not get tired of mentioning the fact that she is one of the few reasons that inspired me to get into the design field, apart from the creative genes that I get from my mother. :P

Last week, I was invited to their store in Orion Mall, to take a look at the latest collection and a little chit chat over coffee!

The collection is armed with vibrant colors, beautiful Indian embroidery techniques and flattering silhouettes. It has maxi skirts and dresses, jumpsuits and jodhpurs, shift dresses, bright leggings and stylish shirts that are perfect for the contemporary young women of today. The entire collection is all about simple cuts and trendy designs created to make one stand out in a crowd. Colors like orange, aqua blue, red, green, grey, indigo and coral form the base of the garments.

I tried a few tops from the collection, and loved how it fitted the body so well. Like it was just made for me. The collection is just the right blend of Fashion + Comfort.

I also picked up a few garments to shoot, which I got done with yesterday! A little more patience for those pictures! Thought I am much restless already! Haha! :)

Must mention that the staff at the store are just so helpful and well mannered. And the Regional Manager, Ms. Sabina, such a wonderful woman she is, she has been so cooperative since the beginning!

I will take you to the pictures from the In store activity now, enjoy! :)